Page 13 - PCU Prospectus 2025
P. 13

RETAIL BUSINESS MANAGEMENT


                               Pertumbuhan ekonomi, urbanisasi, dan peningkatan daya beli konsumen
                               membuka peluang besar pada sektor retail. Hadir dengan inisiatif, semangat positif,
                               dan solusi, kamu akan dapat mengahadapi tantangan tersebut.          Career Prospects
                               Program ini membawa case study perusahaan ternama untuk membahas trend   • E-Commerce Account Manager
                               dan success story mereka pada retail. Kamu akan memahami sisi manajemen,
                               operasional, dan distribusi mereka yang dapat kamu aplikasikan pada retailmu.  • Retail Entrepreneur
                                                                                                • Top Level Management in Mall
                               Economic growth, urbanization, and increased consumer purchasing power open up great
                               opportunities for the retail sector. With initiative, positive spirit, and solutions, you will be able to   • Top Level Retail
                               face these challenges.                                               Management Company
                               This program brings case studies of well-known companies to discuss trends and their success   • Consultant in Retail Business
                               stories in retail. You will learn about their management, operational, and distribution which you can
                               implement in your businesses.

                               3.5 - 4 Years 7 - 8 Semesters                    Credits
                               Study Duration   Two in a Year        144        Cores and Specials
                               Building Foundations  Deepening Skills  Combining   Preparing Career
                                                                Competencies     Gaining work
                                                                Exploring retail
                                               Broaden up knowledge
                               Understanding retail
                               1 2 3 4                                                               FIND OUT MORE
                                                                                 experience and evaluating
                                               of retail management
                                                                business distribution
                               business foundations
                                                                and simulating them
                                                                                 the final goals
                                               and trends
                               DIGITAL BUSINESS TRANSFORMATION
                               Berkomitmen mencetak future digital leaders yang kompeten dalam melahirkan
                               inovasi dan transformasi bisnis menggunakan platform dan teknologi digital guna   Career Prospects
                               akselerasi dan keberlanjutan bisnis agar dapat bersaing di kancah nasional maupun
                               global. Didukung kolaborasi dengan industri dan praktisi ahli, program ini memadukan   • DigitalPreneur
                               ilmu manajemen, bisnis, dan teknologi digital melalui berbagai bentuk metode   • Digital Business Specialist
                               pembelajaran yang seru dan menantang.
                                                                                                • Digital Transformation
                               Digital Business Transformation is committed to establishing competent future digital       Specialist
                               leaders who can innovate and transform businesses via digital platforms and technologies, giving   • Business Transformation
                               businesses acceleration and continuous success at both national and international levels. With
                               the support of our partners in this digital industry as well as expert practitioners, this program will       Consultant
                               combine three studies at once — i.e. management, business, and digital technology - through
                               various learning methods that are both engaging and challenging.


                               3.5 - 4 Years 7 - 8 Semesters         144        Credits
                               Study Duration   Two in a Year                   Cores and Specials

                               Building Foundations  Deepening Skills  Combining   Preparing Career
                               Understanding   Gaining knowledge on   Competencies  Upskill digital
                               customer preference   product development,      Exploring skills to   transformation
                                                                activate the business
                                                                                 through leadership
                               for creating unique
                               1 2 3 4                                                               FIND OUT MORE
                                               trust management, and
                                                                through the offline and
                               and valuable
                                               brand communications
                                                                online channels
                               propositions
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